Yeah, you. You’re losing us. Do your email subject lines (or Instagram ads, Facebook posts, Tweets, etc.) commit any of these cliché sins?
“This one weird trick.”
“What they didn’t tell you in school.”
“SEO/Instagram/Facebook/Google ads are dead. Do this instead.”
You all make me feel stupid. And lazy. And…
The Chicago Bears kicked off the 2021 NFL season with a showcase showdown with the Los Angeles Rams on Sunday Night Football. The main storyline emerging from that contest: Wow. The Bears still suck.
I’m not piling on here.
In fact, having sat through the entire debacle earlier in the…
Google’s Core Web Vitals update in May is Google’s continuing improvement (?) of their search algorithm. Like it or love it (notice how I did not offer the option of “hate it”), you need to make nice with it. This is Google’s world. We are just living in it.
Behold the following accumulated wisdom. Good thing for me that I don’t understand any of it, due to my continuing youthful vitality.
The only words you hate to hear more than, “Honey, we need to talk,” are: “Next we will play a song from our new album.”
You say, “Look…
People, even Canadians, are so passionate about their favorite bands that they demand recognition. Come on, there were only three cowbells in Loverboy’s Working For The Weekend.
Hey now. I've always been told it's not the size of your cowbell counts that matters. It's what you do with it.
Oh, how we love our innovations. Do you know who doesn’t? Everyone else.
Nobody cares about your innovation. Only you. It’s self-serving, and it shows you are disconnected from your end-users or customers.
So stop it. Stop telling us you are innovating. Nobody cares. …
No matter what business you’re in, people are Googling you. When people Google your business, what do they find? If your answer is “I’m not sure,” or “a lot of bad or confusing information,” then you have a choice to make.
Do you want to take control of your online…
The bar could not be set lower. It’s not like newly inaugurated 46th President of the United States of America Joe Biden is following an All-Star. This isn’t the New England Patriots trying to replace Tom Brady. Not at all.
This is is the S.S. Minnow wrecking on an uncharted…
This sweater states you no longer care about anything.
This sweater looks like it was found in the wayback of a 1975 AMC Pacer. In Calcutta.
Cable knit? Cable not.
If vomit could be spun into thread, it would be this sweater.
This sweater fits like you are begging people…
Let me just say — I love amazing coincidences. Love them. And I don’t like to brag, but it seems I’m a bit of a hot commodity lately on @Medium. Of course, I don’t have universal appeal. My appeal is a little more refined.
I am ever so grateful to…